Contact Details:

Marketing Manager

Phone: +353 61 712523
Email: sarahgeraghty@shannoncollege.com

 
Publications:

Journal:

Geraghty, S. and Torres, A. (2009)  The Irish Wine Market; A Market Segmentation Study, International Journal of Wine Business Research, 21 (2), pp. 143-154

Chapter in Book:

Geraghty, S. (2011) The Irish Wine Market; A Consumer Behaviour Analysis, Section 5, in O’Connell, K., Fahey, M.P., Ruane, S.T., & Onderdonk, H. (Eds) (2011) Tourism and Hospitality Research in Ireland, Current Challenges and Future Opportunities. College of Business, Public Policy and Law, NUI Galway in Conjunction with Shannon College of Hotel Management.

Conferences:

Geraghty, S. (2010) Wine Consumer Behaviour; An Irish Wine Market Analysis, at the 6th annual Tourism and Hospitality Research in Ireland Confernce, 16-17 June, Shannon College of Hotel Management, Ireland.

Geraghty, S. and Torres, A.  (2006) The Irish Wine Market; A Segementation Study, at the Irish Academy of Management Annual Conference, September, Cork, Ireland.